Which is the best innovations made in Barbie doll business?The best innovation made in the barbie doll business and it would be useful to me if I…

Which is the best innovations made in Barbie doll business?The best innovation made in the barbie doll business and it would be useful to me if I…

Which is the best innovations made in Barbie doll business?The best innovation made in the barbie doll business and it would be useful to me if I…

Which is the best innovations made in Barbie doll business?The best innovation made in the barbie doll business and it would be useful to me if I…

There have been many innovations to the Barbie doll.  I would say that in the last 20 years the most profound innovation has been the development of Barbie as something seeking to be broadened into different cultures.  For so long, Barbie was seen as something intended to represent the Caucasian cultural majority.  It has only been in the last two decades or so that an active reach by the Mattel Corporation has been waged to make Barbie more marketable to other part so the world.  For example, the Barbie of color has been able to be appropriated by African- Americans, Hispanic, and Indian cultures, to name a few.  I consider this an innovation because the corporation understood that a globalized version of Barbie where different races and ethnic groups can have their own stereotyped view of beauty could result in greater profit.  Whatever might be argued about this, the idea of expanding the global reach of Barbie can be seen as an innovation of business practice and ideology.
Which is the best innovations made in Barbie doll business?The best innovation made in the barbie doll business and it would be useful to me if I…